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日均销售18000?永辉生活未来可期,但徐新说的这个奇迹暂时不太好发生!

来源: 南方日报网络版     时间: 2018年12月10日 03:55:46
【字体:

新宝5最高返多少信誉平台官方,招龙虎和代理注册实力诚招代理Q扣99277339时时彩龙虎和,意彩彩票代理,意彩官网,意彩平台注册,意彩乐官网,意彩娱乐官方网站日均销售18000?永辉生活未来可期,但徐新说的这个奇迹暂时不太好发生!

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(原)(标)(题)(:日)(均)(销)(售)(18000?永)(辉)(生)(活)(未)(来)(可)(期)(,但)(徐)(新)(说)(的)(这)(个)(奇)(迹)(暂)(时)(不)(太)(好)(发)(生)(!
永)(辉)(生)(活)(的)(日)(均)(销)(售)(真)(的)(翻)(了)(4.5倍)(,到)(了)(18000元)(了)(吗)(?
来)(源)(|灵)(兽)(文)(|李)(又)(寻)(欢)(
零)(售)(老)(板)(内)(参)(经)(授)(权)(转)(载)(
-1-
老)(婆)(是)(别)(人)(的)(好)(,孩)(子)(自)(己)(的)(强)(。
这)(不)(,有)(着)(“投)(资)(女)(王)(”称)(号)(的)(今)(日)(资)(本)(创)(始)(人)(徐)(新)(,在)(前)(些)(天)(的)(一)(次)(会)(议)(中)(聊)(到)(了)(自)(己)(投)(资)(的)(永)(辉)(生)(活)(,自)(豪)(之)(情)(溢)(于)(言)(表)(:投)(完)(以)(后)(,奇)(迹)(真)(的)(就)(发)(生)(了)(。永)(辉)(生)(活)(的)(日)(均)(销)(售)(额)(从)(4000块)(钱)(增)(长)(到)(了)(18000元)(。
呃)(,不)(知)(道)(奇)(迹)(是)(因)(为)(投)(完)(之)(后)(发)(生)(的)(,还)(是)(正)(好)(到)(了)(该)(发)(生)(奇)(迹)(的)(时)(候)(。
这)(都)(不)(是)(问)(题)(的)(关)(键)(。关)(键)(是)(,永)(辉)(生)(活)(的)(日)(均)(销)(售)(真)(的)(翻)(了)(4.5倍)(,到)(了)(18000元)(了)(吗)(?
答)(案)(自)(然)(是)(否)(定)(的)(——这)(不)(符)(合)(商)(业)(逻)(辑)(。先)(不)(说)(老)(店)(是)(否)(能)(店)(店)(做)(到)(日)(销)(18000——就)(《灵)(兽)(》了)(解)(到)(的)(数)(据)(来)(看)(是)(没)(有)(达)(到)(的)(,以)(永)(辉)(生)(活)(目)(前)(一)(天)(3家)(店)(、一)(年)(要)(开)(1000家)(的)(开)(店)(速)(度)(,保)(持)(这)(样)(的)(日)(均)(销)(售)(数)(据)(,用)(商)(业)(常)(识)(想)(一)(想)(,就)(知)(道)(基)(本)(上)(是)(不)(太)(可)(能)(的)(。
当)(然)(,要)(说)(永)(辉)(生)(活)(最)(好)(的)(门)(店)(日)(均)(销)(售)(达)(到)(了)(18000元)(,《灵)(兽)(》完)(全)(不)(怀)(疑)(。比)(如)(北)(京)(区)(域)(的)(个)(别)(门)(店)(,日)(销)(售)(最)(高)(已)(破)(20000元)(。
这)(同)(样)(很)(正)(常)(。换)(句)(话)(说)(,一)(家)(全)(国)(领)(先)(、经)(营)(能)(力)(行)(业)(一)(流)(的)(零)(售)(企)(业)(,玩)(儿)(一)(个)(已)(经)(磨)(合)(2年)(多)(的)(业)(态)(,要)(是)(连)(最)(好)(的)(店)(都)(卖)(不)(到)(这)(个)(数)(,那)(才)(是)(让)(人)(匪)(夷)(所)(思)(哩)(,而)(且)(,一)(线)(城)(市)(的)(租)(金)(成)(本)(之)(高)(也)(远)(非)(二)(三)(线)(城)(市)(能)(比)(的)(。
所)(以)(,徐)(新)(所)(说)(的)(日)(均)(4000,可)(能)(更)(靠)(谱)(一)(些)(——当)(然)(,经)(过)(2年)(多)(调)(整)(后)(的)(永)(辉)(生)(活)(,业)(绩)(在)(提)(升)(,确)(实)(在)(进)(步)(,这)(也)(是)(不)(容)(否)(认)(的)(。
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按)(照)(永)(辉)(计)(划)(,永)(辉)(生)(活)(未)(来)(将)(进)(驻)(2600座)(城)(市)(。
永)(辉)(生)(活)(的)(门)(店)(基)(本)(在)(100多)(平)(米)(,定)(位)(为)(生)(鲜)(加)(强)(型)(便)(利)(店)(——不)(能)(不)(说)(,便)(利)(店)(这)(个)(业)(态)(这)(两)(年)(在)(经)(营)(上)(的)(变)(化)(可)(圈)(可)(点)(,7-11尝)(试)(卖)(起)(了)(菜)(,而)(好)(邻)(居)(引)(入)(果)(蔬)(肉)(等)(生)(鲜)(商)(品)(、并)(结)(合)(线)(上)(渠)(道)(与)(平)(台)(合)(作)(后)(,销)(售)(额)(增)(长)(30%多)(。
永)(辉)(生)(活)(的)(商)(品)(也)(以)(果)(蔬)(肉)(及)(粮)(油)(干)(货)(为)(主)(,对)(于)(以)(大)(卖)(场)(为)(主)(力)(业)(态)(的)(永)(辉)(来)(讲)(,这)(个)(业)(态)(确)(实)(是)(一)(个)(非)(常)(有)(益)(的)(补)(充)(,因)(为)(超)(级)(物)(种)(虽)(然)(很)(叫)(好)(,但)(基)(于)(业)(态)(的)(定)(位)(以)(及)(档)(口)(式)(餐)(饮)(的)(特)(征)(,很)(难)(弥)(补)(永)(辉)(在)(进)(一)(步)(渗)(透)(至)(社)(区)(商)(业)(上)(的)(不)(足)(——永)(辉)(生)(活)(要)(承)(担)(的)(,是)(永)(辉)(在)(商)(业)(业)(态)(上)(的)(毛)(细)(血)(管)(的)(任)(务)(。
另)(外)(,通)(过)(线)(上)(app,可)(以)(覆)(盖)(周)(边)(2~3公)(里)(的)(消)(费)(人)(群)(,小)(门)(店)(还)(可)(以)(担)(负)(起)(永)(辉)(商)(品)(小)(前)(置)(仓)(的)(重)(任)(。
这)(是)(一)(个)(理)(论)(上)(价)(值)(无)(限)(大)(的)(市)(场)(,目)(前)(的)(水)(果)(专)(业)(店)(、生)(鲜)(专)(业)(店)(、休)(闲)(食)(品)(专)(业)(店)(大)(行)(期)(道)(,其)(实)(很)(大)(程)(度)(上)(也)(印)(证)(了)(这)(一)(点)(。
话)(又)(说)(回)(来)(,小)(业)(态)(并)(没)(有)(想)(象)(中)(的)(那)(么)(好)(玩)(儿)(。
《灵)(兽)(》从)(熟)(悉)(永)(辉)(生)(活)(的)(相)(关)(人)(士)(处)(了)(解)(到)(,永)(辉)(生)(活)(的)(销)(售)(数)(据)(并)(没)(有)(徐)(新)(所)(讲)(的)(那)(么)(艳)(丽)(,“上)(海)(和)(重)(庆)(相)(对)(好)(一)(点)(,北)(京)(也)(在)(提)(升)(,其)(他)(区)(域)(的)(永)(辉)(生)(活)(门)(店)(销)(售)(并)(不)(理)(想)(。”
以)(合)(肥)(市)(场)(3月)(份)(的)(一)(天)(为)(例)(,永)(辉)(生)(活)(近)(10家)(门)(店)(日)(销)(基)(本)(在)(2800~5000左)(右)(,只)(有)(极)(个)(别)(门)(店)(能)(在)(6000以)(上)(,也)(有)(一)(家)(门)(店)(销)(售)(破)(万)(。其)(中)(线)(下)(客)(单)(平)(均)(在)(20元)(左)(右)(,线)(上)(客)(单)(平)(均)(在)(28~30元)(区)(间)(。
这)(个)(销)(售)(和)(客)(单)(价)(均)(中)(规)(中)(矩)(,离)(18000元)(的)(日)(销)(还)(是)(有)(很)(长)(一)(段)(距)(离)(的)(,实)(说)(实)(话)(,虽)(然)(永)(辉)(生)(活)(在)(合)(肥)(市)(场)(尚)(处)(于)(培)(育)(期)(,但)(确)(实)(并)(没)(有)(凸)(显)(出)(永)(辉)(生)(活)(在)(这)(一)(业)(态)(上)(有)(什)(么)(过)(人)(之)(处)(。
而)(永)(辉)(生)(活)(app在)(一)(些)(区)(域)(似)(乎)(暂)(时)(还)(没)(有)(发)(挥)(出)(应)(有)(的)(价)(值)(。比)(如)(合)(肥)(市)(场)(,3月)(份)(有)(的)(时)(候)(线)(上)(平)(均)(订)(单)(不)(超)(过)(20单)(/天)(,最)(多)(的)(一)(家)(店)(近)(40单)(,最)(少)(的)(只)(有)(不)(到)(10单)(——当)(然)(,这)(里)(边)(也)(有)(该)(市)(场)(属)(于)(培)(育)(阶)(段)(的)(因)(素)(。
根)(据)(永)(辉)(超)(市)(2017年)(年)(报)(,永)(辉)(云)(创)((含)(永)(辉)(生)(活)(店)(、超)(级)(物)(种)(、永)(辉)(生)(活)(app等)(业)(务)()2017年)(营)(业)(收)(入)(5.66亿)(,营)(业)(利)(润)(为)(-3.5亿)(元)(,净)(利)(润)(亏)(损)(2.67亿)(元)(。而)(截)(至)(2017年)(底)(,永)(辉)(生)(活)(门)(店)(达)(到)(200家)(,超)(级)(物)(种)(27家)(,用)(简)(单)(粗)(暴)(的)(方)(法)(平)(均)(一)(下)(,227家)(门)(店)(,永)(辉)(生)(活)(平)(均)(每)(家)(店)(2017年)(亏)(损)(达)(100多)(万)(元)(——要)(知)(道)(,永)(辉)(生)(活)(其)(中)(一)(半)(门)(店)(数)(是)(在)(2017年)(第)(四)(季)(度)(才)(开)(出)(,换)(句)(话)(说)(,每)(家)(店)(的)(亏)(损)(金)(额)(应)(该)(更)(高)(。
《灵)(兽)(》认)(为)(,这)(才)(是)(一)(个)(正)(常)(的)(永)(辉)(生)(活)(在)(现)(阶)(段)(面)(临)(的)(正)(常)(现)(象)(。
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徐)(新)(的)(演)(讲)(中)(其)(实)(透)(露)(了)(不)(少)(信)(息)(:
它)(2015年)(5月)(份)(才)(成)(立)(,我)(2016年)(见)(到)(张)(轩)(宁)(,他)(是)(创)(始)(人)(。当)(时)(那)(个)(公)(司)(状)(况)(也)(不)(是)(很)(好)(,开)(了)(20家)(店)(,日)(均)(流)(水)(只)(有)(四)(千)(块)(钱)(,每)(家)(店)(都)(是)(亏)(损)(的)(,当)(时)(的)(CEO已)(经)(被)(干)(掉)(了)(。
然)(后)(那)(个)(时)(候)(张)(轩)(宁)(说)(,我)(们)(根)(本)(不)(缺)(钱)(,我)(找)(你)(来)(,是)(因)(为)(你)(们)(懂)(零)(售)(,懂)(互)(联)(网)(。你)(要)(帮)(我)(站)(台)(,让)(员)(工)(要)(有)(一)(点)(士)(气)(。当)(时)(我)(说)(我)(要)(看)(一)(下)(你)(的)(数)(字)(,他)(说)(你)(不)(要)(看)(,数)(字)(很)(糟)(糕)(。但)(是)(今)(天)(是)(dayone,因)(为)(我)(亲)(自)(来)(上)(班)(了)(。
后)(来)(他)(就)(跟)(我)(讲)(了)(一)(样)(东)(西)(,打)(动)(了)(我)(,讲)(了)(两)(个)(小)(时)(“合)(伙)(人)(+赛)(马)(”,我)(一)(听)(,我)(说)(洞)(察)(人)(心)(就)(是)(真)(理)(,这)(个)(肯)(定)(会)(work,最)(后)(,在)(见)(了)(他)(三)(个)(小)(时)(后)(,我)(们)(在)(大)(堆)(水)(果)(蔬)(菜)(面)(前)(就)(把)(价)(格)(谈)(好)(了)(,我)(说)(了)(一)(个)(价)(格)(,他)(还)(了)(以)(后)(马)(上)(就)(答)(应)(了)(接)(受)(投)(资)(。
这)(三)(段)(话)(的)(意)(思)(可)(以)(解)(析)(为)(:
1.永)(辉)(生)(活)(一)(开)(始)(是)(亏)(损)(的)(——每)(家)(店)(都)(亏)(损)(。
2.徐)(新)(想)(看)(一)(下)(永)(辉)(生)(活)(的)(运)(营)(数)(据)(,张)(轩)(宁)(非)(常)(坦)(承)(说)(数)(字)(很)(糟)(糕)(。但)(他)(表)(示)(将)(亲)(自)(抓)(这)(个)(业)(态)(,并)(将)(采)(取)(永)(辉)(在)(大)(卖)(场)(业)(态)(中)(已)(经)(较)(为)(成)(熟)(的)(生)(鲜)(合)(伙)(人)(制)(度)(,徐)(新)(被)(这)(个)(制)(度)(打)(动)(,迅)(即)(谈)(好)(价)(格)(决)(定)(投)(资)(。
《灵)(兽)(》认)(为)(,永)(辉)(生)(活)(在)(发)(展)(初)(期)(亏)(损)(并)(没)(有)(什)(么)(不)(正)(常)(,门)(店)(开)(业)(需)(要)(培)(育)(期)(,更)(何)(况)(是)(企)(业)(在)(尝)(试)(中)(的)(新)(业)(态)(。而)(从)(投)(资)(的)(角)(度)(看)(,投)(资)(人)(确)(实)(有)(时)(候)(会)(投)(模)(式)(,但)(更)(多)(也)(是)(投)(人)(。徐)(新)(看)(重)(的)(不)(仅)(仅)(是)(永)(辉)(生)(活)(这)(个)(业)(态)(,还)(有)(它)(背)(后)(的)(管)(理)(模)(式)(。
这)(个)(”合)(伙)(人)(+赛)(马)(“管)(理)(模)(式)(,徐)(新)(也)(有)(比)(较)(详)(细)(的)(阐)(述)(:公)(司)(出)(钱)(、员)(工)(创)(业)(、工)(资)(保)(底)(、利)(润)(对)(半)(。
“当)(你)(听)(说)(利)(润)(对)(半)(,你)(说)(,哇)(,好)(心)(疼)(,太)(多)(钱)(给)(员)(工)(,其)(实)(你)(不)(用)(很)(担)(心)(。因)(为)(员)(工)(的)(工)(资)(占)(收)(入)(比)(例)(通)(常)(都)(是)(12%、13%左)(右)(,你)(的)(净)(利)(率)(也)(是)(12%、13%左)(右)(,你)(加)(回)(去)(不)(是)(25%嘛)(,然)(后)(你)(给)(他)(对)(半)(,你)(就)(是)(12.5%,其)(实)(是)(一)(样)(的)(。“
“还)(有)(一)(个)(叫)(赛)(马)(,这)(是)(什)(么)(意)(思)(呢)(?每)(六)(个)(月)(,把)(员)(工)(KPI考)(核)(一)(下)(,后)(20位)(的)(店)(长)(必)(须)(被)(干)(掉)(,而)(且)(除)(了)(店)(长)(干)(掉)(,另)(外)(两)(个)(人)(也)(要)(被)(干)(掉)(,6个)(人)(要)(干)(掉)(4个)(人)(,干)(掉)(谁)(?你)(们)(自)(己)(选)(举)(,但)(是)(被)(干)(掉)(以)(后)(,你)(还)(可)(以)(再)(复)(活)(一)(次)(。可)(如)(果)(第)(二)(次)(你)(还)(不)(灵)(,你)(就)(出)(局)(了)(。我)(觉)(得)(这)(种)(制)(度)(就)(保)(证)(员)(工)(永)(远)(是)(饥)(饿)(的)(,舍)(命)(狂)(奔)(。”
《灵)(兽)(》认)(为)(永)(辉)(的)(合)(伙)(人)(机)(制)(确)(实)(是)(零)(售)(业)(比)(较)(牛)(B的)(激)(励)(机)(制)(,复)(制)(到)(永)(辉)(生)(活)(的)(发)(展)(上)(也)(应)(该)(同)(样)(会)(产)(生)(出)(大)(的)(效)(应)(来)(。
而)(且)(,这)(个)(世)(界)(归)(根)(到)(底)(是)(人)(的)(问)(题)(,不)(论)(是)(企)(业)(还)(是)(国)(家)(。
但)(是)(,这)(个)(世)(界)(很)(多)(时)(候)(,也)(绝)(不)(仅)(仅)(单)(纯)(是)(人)(的)(问)(题)(。
好)(的)(制)(度)(和)(激)(励)(机)(制)(是)(一)(个)(企)(业)(、一)(个)(项)(目)(成)(功)(的)(保)(障)(,这)(点)(不)(假)(,但)(并)(不)(代)(表)(企)(业)(或)(项)(目)(有)(了)(好)(的)(制)(度)(就)(一)(定)(能)(够)(成)(功)(。
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生)(鲜)(社)(区)(店)(的)(未)(来)(发)(展)(前)(景)(是)(可)(期)(的)(。
基)(于)(永)(辉)(的)(实)(力)(、品)(牌)(及)(业)(务)(能)(力)(,永)(辉)(生)(活)(只)(要)(保)(持)(住)(战)(略)(定)(力)(,在)(这)(一)(轮)(新)(零)(售)(的)(长)(跑)(有)(机)(会)(得)(到)(良)(好)(的)(成)(长)(。
比)(如)(,永)(辉)(的)(供)(应)(链)(能)(力)(基)(本)(处)(于)(国)(内)(零)(售)(业)(最)(好)(水)(平)(,这)(是)(大)(部)(分)(同)(行)(难)(以)(短)(期)(内)(赶)(上)(的)(。2017年)(实)(现)(营)(业)(收)(入)(585.91亿)(元)(,同)(比)(增)(长)(19.01%;净)(利)(润)(18.17亿)(元)(,同)(比)(增)(长)(46.28%——永)(辉)(超)(市)(在)(业)(绩)(快)(报)(中)(表)(示)(,利)(润)(增)(长)(的)(原)(因)(首)(要)(就)(是)(通)(过)(不)(断)(优)(化)(供)(应)(链)(,降)(低)(商)(品)(成)(本)(;其)(次)(是)(推)(行)(合)(伙)(制)(及)(赛)(马)(机)(制)(,增)(强)(员)(工)(生)(意)(人)(及)(主)(人)(翁)(意)(识)(,降)(低)(生)(鲜)(等)(商)(品)(损)(耗)(,进)(一)(步)(提)(升)(销)(售)(收)(入)(及)(综)(合)(毛)(利)(率)(。
永)(辉)(超)(市)(在)(2017年)(报)(中)(表)(示)(,2017永)(辉)(生)(活)(新)(开)(店)(173家)(,其)(中)(第)(四)(季)(开)(店)(100家)(,已)(经)(积)(累)(了)(门)(店)(快)(速)(复)(制)(布)(局)(的)(能)(力)(。
但)(尽)(管)(如)(此)(,永)(辉)(生)(活)(这)(个)(个)(业)(态)(还)(远)(谈)(不)(上)(定)(型)(,或)(者)(说)(成)(功)(,也)(谈)(不)(上)(徐)(新)(说)(的)(“奇)(迹)(发)(生)(了)(”。
《灵)(兽)(》认)(为)(,永)(辉)(生)(活)(现)(阶)(段)(的)(不)(足)(和)(面)(临)(的)(挑)(战)(有)(:
1.类)(似)(于)(便)(利)(店)(业)(态)(的)(定)(位)(,受)(限)(于)(面)(积)(,生)(鲜)(品)(种)(有)(限)(,体)(现)(不)(出)(永)(辉)(在)(这)(一)(品)(类)(上)(的)(优)(势)(,竞)(争)(对)(手)(要)(做)(到)(目)(前)(永)(辉)(生)(活)(同)(等)(水)(平)((包)(括)(生)(鲜)()并)(不)(困)(难)(,从)(这)(点)(来)(说)(,永)(辉)(生)(活)(并)(没)(有)(构)(建)(起)(竞)(争)(门)(槛)(;
2.永)(辉)(生)(活)(线)(上)(app的)(订)(单)(中)(,永)(辉)(超)(市)(的)(订)(单)(也)(一)(并)(计)(算)(在)(内)(,也)(就)(是)(说)(,永)(辉)(生)(活)(这)(样)(的)(小)(店)(订)(单)(目)(前)(还)(远)(远)(不)(够)(。另)(外)(,由)(于)(永)(辉)(生)(活)(的)(配)(送)(采)(用)(自)(建)(,目)(前)(成)(本)(较)(高)(;
3.目)(前)(处)(于)(快)(速)(跑)(马)(圈)(地)(阶)(段)(,部)(分)(门)(店)(是)(转)(让)(门)(店)(,拿)(店)(成)(本)(较)(高)(;
4.生)(鲜)(传)(奇)(、全)(家)(爱)(吃)((果)(多)(美)(创)(始)(人)(搞)(了)(个)(“生)(鲜)(Costco”:只)(能)(手)(机)(下)(单)(的)(全)(家)(爱)(吃)(有)(晋)(升)(零)(售)(新)(物)(种)(的)(可)(能)(吗)(?)等)(这)(样)(的)(门)(店)(,以)(及)(包)(括)(水)(果)(专)(业)(店)(等)(,都)(将)(是)(永)(辉)(生)(活)(强)(有)(力)(的)(竞)(争)(对)(手)(;如)(果)(对)(手)(跑)(得)(更)(快)(,或)(者)(在)(某)(一)(区)(域)(渗)(透)(度)(高)(,永)(辉)(生)(活)(不)(能)(说)(没)(有)(机)(会)(,但)(会)(非)(常)(痛)(苦)(;
5.一)(旦)(零)(售)(+互)(联)(网)(的)(对)(标)(永)(辉)(生)(活)(的)(新)(模)(式)(出)(现)(,将)(会)(对)(成)(长)(中)(的)(永)(辉)(生)(活)(产)(生)(极)(大)(的)(杀)(伤)(力)(。
-5-
亏)(损)(并)(不)(可)(怕)(,对)(零)(售)(企)(业)(而)(言)(,甚)(至)(可)(以)(说)(是)(通)(往)(盈)(利)(的)(一)(条)(必)(经)(之)(路)(。
已)(具)(备)(快)(速)(扩)(张)(能)(力)(,用)(平)(均)(每)(家)(店)(每)(年)(100多)(万)(元)(的)(战)(略)(性)(亏)(损)(构)(筑)(起)(这)(个)(业)(态)(的)(竞)(争)(门)(槛)(,让)(对)(手)(不)(敢)(轻)(易)(跟)(进)(,然)(后)(在)(试)(错)(中)(不)(断)(打)(磨)(门)(店)(模)(型)(,短)(期)(内)(不)(考)(虑)(盈)(利)(,《灵)(兽)(》认)(为)(,永)(辉)(生)(活)(的)(店)(型)(一)(旦)(跑)(通)(,发)(展)(不)(容)(小)(视)(,未)(来)(或)(会)(成)(为)(便)(利)(店)(的)(最)(大)(杀)(手)(之)(一)(,也)(将)(是)(目)(前)(社)(区)(生)(鲜)(业)(态)(极)(具)(威)(胁)(的)(竞)(争)(对)(手)(。当)(2018年)(底)(达)(到)(1000家)(店)(规)(模)(的)(时)(候)(,效)(应)(也)(会)(开)(始)(逐)(步)(显)(现)(。
除)(了)(线)(下)(店)(的)(便)(利)(+生)(鲜)(,另)(一)(看)(点)(是)(永)(辉)(生)(活)(APP和)(微)(信)(小)(程)(序)(,数)(据)(显)(示)(,其)(已)(覆)(盖)(永)(辉)(旗)(下)(所)(有)(业)(态)(、42个)(城)(市)(、559家)(门)(店)(,累)(计)(注)(册)(用)(户)(289万)(。9月)(推)(出)(永)(辉)(生)(活)(小)(程)(序)(,半)(年)(内)(获)(新)(客)(73万)(。线)(上)(交)(易)(额)(总)(计)(7.3亿)(元)(,是)(2016年)(的)(3倍)(,其)(中)(,永)(辉)(生)(活)(店)(线)(上)(交)(易)(额)(占)(永)(辉)(生)(活)(店)(交)(易)(总)(额)(的)(40%,超)(级)(物)(种)(线)(上)(交)(易)(额)(占)(超)(级)(物)(种)(交)(易)(额)(的)(27.4%。
但)(是)(,仍)(然)(要)(指)(出)(的)(是)(,永)(辉)(生)(活)(虽)(然)(也)(实)(现)(了)(便)(利)(+生)(鲜)(+线)(上)(线)(下)(一)(体)(的)(全)(渠)(道)(模)(式)(,但)(目)(前)(还)(是)(有)(带)(着)(较)(浓)(的)(传)(统)(商)(业)(的)(逻)(辑)(。
为)(什)(么)(这)(么)(说)(?
传)(统)(商)(业)(企)(业)(的)(思)(维)(一)(直)(是)(建)(立)(在)(先)(有)(门)(店)(后)(有)(生)(意)(的)(逻)(辑)(基)(础)(上)(。
而)(新)(零)(售)(的)(逻)(辑)(——你)(可)(以)(排)(斥)(这)(个)(词)(,但)(不)(能)(轻)(视)(它)(的)(商)(业)(逻)(辑)(:从)(开)(始)(建)(模)(,就)(是)(建)(立)(在)(先)(系)(统)(、再)(服)(务)(、后)(门)(店)(的)(逻)(辑)(基)(础)(上)(。也)(就)(是)(说)(,电)(商)(思)(维)(的)(零)(售)(模)(式)(,从)(一)(开)(始)(就)(是)(以)(流)(量)(为)(中)(心)(而)(不)(是)(以)(门)(店)(为)(中)(心)(,门)(店)(从)(一)(开)(始)(的)(定)(位)(中)(就)(有)(前)(置)(仓)(的)(功)(能)(,甚)(至)(与)(门)(店)(功)(能)(不)(分)(伯)(仲)(。
两)(者)(可)(能)(都)(没)(错)(,都)(有)(自)(己)(的)(优)(势)(。但)(在)(适)(应)(消)(费)(升)(级)(上)(,后)(者)(显)(然)(准)(备)(得)(更)(加)(充)(分)(。永)(辉)(生)(活)(的)(app已)(经)(在)(这)(方)(面)(比)(传)(统)(零)(售)(企)(业)(前)(进)(了)(一)(大)(步)(,但)(离)(新)(零)(售)(的)(逻)(辑)(仍)(然)(还)(有)(距)(离)(。
我)(们)(当)(然)(希)(望)(并)(期)(盼)(永)(辉)(生)(活)(的)(所)(有)(门)(店)(都)(可)(以)(早)(日)(达)(到)(甚)(至)(超)(过)(日)(均)(销)(售)(18000元)(的)(水)(平)(,未)(来)(也)(真)(有)(可)(能)(做)(到)(。但)(如)(果)(现)(在)(就)(已)(由)(4000元)(增)(长)(到)(了)(18000元)(,那)(么)(我)(们)(只)(能)(膜)(拜)(:
1.永)(辉)(生)(活)(已)(完)(全)(盈)(利)(,并)(在)(年)(底)(达)(到)(1000家)(后)(具)(备)(独)(立)(上)(市)(的)(实)(力)(,无)(须)(任)(何)(顾)(虑)(。基)(于)(这)(一)(业)(态)(的)(市)(场)(前)(景)(,它)(将)(是)(绝)(对)(的)(巨)(无)(霸)(和)(独)(角)(兽)(,其)(估)(值)(将)(远)(超)(目)(前)(所)(有)(的)(实)(体)(商)(业)(企)(业)(。
2.它)(已)(经)(实)(现)(了)(“葵)(花)(宝)(典)(+九)(阴)(真)(经)(+降)(龙)(十)(八)(掌)(+吸)(星)(大)(法)(+。。。”于)(一)(身)(,并)(将)(这)(些)(神)(功)(成)(功)(合)(体)(,从)(此)(所)(向)(披)(靡)(,天)(下)(无)(敌)(了)(。
-商)(务)(合)(作)(内)(容)(转)(载)(-返)(回)(搜)(狐)(,查)(看)(更)(多)(责)(任)(编)(辑)(:
声)(明)(:该)(文)(观)(点)(仅)(代)(表)(作)(者)(本)(人)(,搜)(狐)(号)(系)(信)(息)(发)(布)(平)(台)(,搜)(狐)(仅)(提)(供)(信)(息)(存)(储)(空)(间)(服)(务)(。
阅)(读)(()
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